We have an experienced digital media buying team, who focuses on ensuring we’re efficiently reaching the target audience, within premium content, while delivering on campaign goals and objectives.

We have a wealth of historical data, across industries, which allows us to apply these insights for future planning of existing and new clients.  In addition, we leverage industry trends and insights, along with consumer research to better plan and determine the media mix and target audiences.

Over the past few years, we’ve placed emphasis on building relationships with data providers and digital video/audio partners.  Through these relationships, we have direct access to inventory with all of the major players in the space (Hulu, Disney, Spotify, SXM/Pandora, NBCU, Paramount, etc) and continue to have premium access through our DSP technology partner, The Trade Desk.  Additionally, the data partnerships allow us to build custom audiences, as necessary, to ensure we are targeting the right people at the right time, no matter how niche or unique the audience.

Throughout the course of the campaign, we track and gather data on how audiences interact with your ads, allowing us to make real-time adjustments to bids, budgets, inventory, and creative elements, in effort to boost performance. We provide regular reporting to showcase results, insights, and any recommended adjustments based on current performance.