Digital Marketing Services
Services That Power Results
At The Moran Group, we offer a full suite of digital marketing and advertising services designed to connect your business with the right audience. Whether you need to build your brand, drive awareness, captivate through creative storytelling, optimize your digital presence, or harness the power of data-driven insights, our team has the expertise to deliver results. Explore our core services below to see how we can help you achieve your business goals.
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Media: Video and Audio
Build brand awareness and attract consumers with relevant, compelling messages no matter where they consume their media. With years of experience in delivering video and audio content across new media channels, The Moran Group is well-versed in executing hyper-targeted video and audio strategies using multi-dimensional data sets.
Creative
Make sure your messaging hits the mark. Raise awareness for your brand and attract consumers with engaging and impactful content no matter where they consume their media. Our creative executions are designed to drive action with convincing copy, compelling visuals, and strong calls to action. We understand the art of persuasion. All of our creative assets are designed for consistency to establish continuity across all channels, unifying every touchpoint for maximum effectiveness. Our creative teams can assist with scaling your current creative for faster deliveries or building your entire campaign from concept to completion. Our Baton Rouge office is complete with multiple in-house edit bays to ensure quality and speed.
Social Media
Develop interest and collect likes, fans, and followers with a custom social media plan that features both paid ads and organic posts. The Moran Group designs and executes engaging content for all major social media platforms to help you build a loyal social community for your brand.
Search
Drive traffic, conversions, and organic growth with a comprehensive search strategy from The Moran Group. Our PPC and SEO plans are designed to maximize high-quality leads and keep you ahead of the competition. By leveraging machine learning, competitive analysis, testing, budget control, and continuous website optimization, we boost your search presence and help you capture more leads with lower costs.
Email Marketing
Nurture shoppers and Drive Action. Email continues to remain one of the most effective tools for driving appointments. Whether it’s finding new customers outside of your database, segmenting and nurturing your own email list, driving 100s of leads from one email with personalized event-style marketing, or email retargeting your website visitors, The Moran Group ensures you are getting additional opportunities with email marketing.
Analytics & Business Intelligence
Monitor and measure all of your digital campaigns through one easy-to-use interface. The Fuel Gauge is The Moran Group's proprietary custom dashboard tool, offering real-time data on every dollar spent. By monitoring campaign performance and measuring ROI, we can constantly work toward improving results. Customizations allow us to report by service line, geography and/or location, and more.
