The Moran Group invites you to explore the latest industry news, marketing strategy tips, and best practices our specialists have to offer from a range of advertising services.
Explore 5 generations with distinct traits and preferences. A must-read for anyone aiming to connect with diverse audiences, aligning strategies with each generation's values for greater success.
Learn how artificial intelligence (AI) can transform the marketing industry through data analysis, customer targeting, and social media strategies, elevating efficiency and customer engagement for superior business results.
The debate surrounding the future of Twitter has been ongoing, but marketers and businesses continue to use it as part of their marketing strategies. Read more about how Twitter can become part of a digital marketing strategy, and contact The Moran Group to learn how we can help.
A website optimized for mobile devices is crucial for your business to succeed. Check out our list of the top 5 things your mobile site needs to convert customers!
Customers utilize YouTube as part of their buying cycle, starting with test drive videos several months before buying, followed by competitive comparisons, and finally turning to in-depth vehicle feature videos right before deciding to visit your dealerships.
Performance Max is a new automated, multi-channel campaign type. Since its introduction, many advertisers have been divided on the topic. To better understand the impact these campaigns can have, it is important to understand what they are and what makes them powerful.
